Newspapers First Delivers:

Critical mass in a splintering media environment
  • The average consumer can choose from 117 TV channels, 30 to 40 radio stations, thousands of magazines, millions of websites. or their hometown newspaper's print and online editions.
  • Combined, our print and online editions offer dominant coverage of the local market.
A high-quality audience
  • Newspaper's print and online editions provide a high concentration of active, affluent consumers, from international travelers and $100K+ stock portfolio owners to opinion leaders and business purchase decision-makers.
An ad-friendly environment
  • Readers look forward to newspaper ads as a valued part of the package.
  • Consumers rank newspapers as "the most believable" ad medium.
The ultimate spot-market buy
  • NF can show you how to reach the entire DMA or select portions.
  • We can help you target audiences by editorial/lifestyle interests.
  • And, we can help you enhance your investment with database marketing, product sampling or online advertising on some of the web's most trafficked sites.
We don't waste our advertisers' time. We don't waste their money.

Our power in the major markets means you don't have to scramble for space. It means one call to us can take care of your specific schedule and positioning needs and requests. And it means we can access all necessary newspapers, no matter who represents them.

We can show you how to target consumers in ways even spot TV can't match. We can help you create geo-targeted newspapers buys in your top sales markets. And we can offer you innovative ways to use newspapers that focus attention on your product or service.

In short, our clout can help you create the buzz you need to get your message across to the nation's most valuable consumer and business audience. Call us to see how easily we can put this clout to work for you.